VR SURAT HOSTS ITS BIGGEST "FLASH MOB" IN ASSOCIATION WITH CA STUDENTS FOR A BETTER INDIA INITIATIVE
VR Surat
CELEBRATES 67th Independence DAy
350 VOLUNTEERs participate IN INITIATIVE FOR A
BETTER INDIA
August 16, 2013 – On the
occasion of the 67th Independence Day Celebrations, the city witnessed the
biggest “Flash Mob” performed by over 350 volunteers of different age groups at
VR Surat, South Gujarat’s only world-class lifestyle
destination on Dumas Road.
The Flash Mob was organized by
students and young professionals who gathered at The Runway in VR Surat to
support Art of Living’s Gyan Setu Initiative - ‘Volunteer for a Better India’.
The participants used the platform to highlight the cause of underprivileged
children in and around Surat. Rajat Podar, who along with Shristi Barmecha, led
the team of students in organizing the mega event said, “Independence Day 2013
was a very special day for us as we celebrated it at VR Surat to create
awareness about our initiative. VR Surat proved to be perfect platform to
mobilize support for the Gyan Setu Project. We chose VR Surat because of its
world class infrastructure and unique concept of connecting communities with
entertainment, art, fashion, fun and shopping.”
Anupam Yog, Director-Marketing,
Virtuous Retail, added, “VR Surat is pleased to extend support to this youth
initiative. Close to a million citizens have visited VR Surat since its opening
in May 2013, and we are delighted that the local community identifies strongly
with our vision of creating new social hubs.”
Gyan
Setu aims to bridge the gap between the privileged and the underprivileged and
promote education for all. VR Surat hosted the Flash Mob event as part of its
‘Connecting Communities’ endeavor. VR Surat recorded over 20,000
visitors on August 15 giving Gyan Setu a unique platform to promote its cause.
About Virtuous Retail
Established in 2007, Virtuous Retail (VR) is an
institutionally owned developer-operator of community-oriented premium
Lifestyle Shopping Centers in India’s top cities. Virtuous Retail’s pan-India
portfolio includes prime city centre locations in Whitefield, Bengaluru,
Chennai, Mumbai, Pune, Surat and Kolkata making it the leading platform of
quality retail real estate in one of the world’s most attractive consumer
markets for organized retail.
Virtuous Retail combines global expertise and local
knowledge to create high performance retail environments with strong urban
connections. The company’s long term vision is to create new social hubs for
the urban Indian consumer. It does this through "Connecting
Communities™" – a platform for cultural festivals, public-private
partnerships and cross-border collaborations that encourage civic pride,
strengthen the local economy and enhance the city’s brand image. Virtuous
Retail is sponsored by The Xander Group Inc., a leading emerging markets
investment firm, which has committed US$ 600 MM in equity to the platform.
For more information, log on to www.virtuousretail.com.
Comments
Post a Comment