WONDERLA HOLIDAYS LIMITED FILES DRAFT RED HERRING PROSPECTUS WITH SEBI

Wonderla Holidays Limited (the “Company” or the “Issuer”) has filed a Draft Red Herring Prospectus (the “DRHP”) with the Securities and Exchange Board of India (‘SEBI’) for an initial public offering of 14,500,000 equity shares of face value of Rs. 10 each (“Equity Shares”) for cash at a price to be decided through a 100% book-building process (the “Issue”). The Issue would constitute 25.66% of the fully diluted post Issue paid up equity share capital of the Company. The Equity Shares offered in the Issue are proposed to be listed on the BSE Limited and the National Stock Exchange of India Limited.

 The Book Running Lead Managers (“BRLMs”) to the Issue are Edelweiss Financial Services Limited and ICICI Securities Limited.

The Company currently owns and operates two amusement parks under the brand name ‘Wonderla’, situated at Kochi and Bangalore. It also owns and operates a resort beside the amusement park in Bangalore under the brand name ‘Wonderla Resort’. The Company is in the process of setting up their third amusement park in Hyderabad, and the Issue proceeds will primarily be utilized towards this purpose.

The Company recorded total footfalls of 2.26 million in Fiscal 2012 and 1.82 million in the nine month period ended December 31, 2012 across their two amusement parks in Kochi and Bangalore. The Company’s total income increased from Rs. 633.08 million in Fiscal 2009 to Rs. 1,145.23 million in Fiscal 2012 at a CAGR of 21.85%, and net profit after tax increased from Rs. 110.31 million in Fiscal 2009 to Rs. 300.40 million in Fiscal 2012 at a CAGR of 39.65%. The Company’s total income and profit after tax for the nine month period ended December 31, 2012 are Rs. 1,098.52 million and Rs. 290.03 million respectively.

The Issue is being made through a 100% Book-Building process wherein 50% of the Issue shall be available for allocation on a proportionate basis to Qualified Institutional Buyers (“QIB”), provided that up to 30% of the QIB portion may be available for allocation to Anchor Investors on a discretionary basis. 5% of the QIB Portion (excluding Anchor Investor Portion) shall be available for allocation on a proportionate basis to Mutual Funds only, and the remainder of the QIB Portion shall be available for allocation on a proportionate basis to all QIB Bidders, including Mutual Funds, subject to valid Bids being received at or above the Issue Price.

 Further, not less than 15% of the Issue shall be available for allocation on a proportionate basis to Non-Institutional Bidders and not less than 35% of the Issue shall be available for allocation to Retail Individual Bidders in accordance with Securities and Exchange Board of India (Issue of Capital and Disclosure Requirements) Regulations, 2009, as amended (“SEBI ICDR Regulations”) subject to valid Bids being received at or above the Issue Price. QIBs (other than Anchor Investors) and Non-Institutional Bidders shall mandatorily participate in the Issue through the Application Supported by Blocked Amount (“ASBA”) process. Retail Individual Bidders may also participate in the Issue through the ASBA process.

 Disclaimer: Wonderla Holidays Limited (the “Company”) is proposing, subject to receipt of requisite approvals, market conditions and other considerations, to make an initial public offer of its equity shares and has filed a Draft Red Herring Prospectus dated April 15, 2013 ("DRHP") with the Securities and Exchange Board of India ("SEBI"). The DRHP is available on the website of SEBI at www.sebi.gov.in; on the websites of the Stock Exchanges at www.nseindia.com and www.bseindia.com; and on the respective websites of the Book Running Lead Managers (“BRLMs”) at www.edelweissfin.com and www.icicisecurities.com. Investors should note that investment in equity shares involves a high degree of risk and for details relating to the same, see the section titled "Risk Factors" on page 12 of the Draft Red Herring Prospectus. Potential investors should not rely on the DRHP for any investment decision.

The Equity Shares have not been and will not be registered, listed or otherwise qualified in any other jurisdiction outside India and may not be offered or sold, and Bids may not be made by persons in any such jurisdiction, except in compliance with the applicable laws of such jurisdiction.

The Equity Shares have not been and will not be registered under the US Securities Act of 1933 (“Securities Act”) and may not be offered or sold within the United States (as defined in Regulation S under the Securities Act), except pursuant to an exemption from, or in a transaction not subject to, the registration requirements of the Securities Act. Accordingly, the Equity Shares are only being offered outside the United States in offshore transactions in compliance with Regulation S under the Securities Act and the applicable laws of the jurisdiction where those offers and sales occur.